Google Ads · Tracking template + Final URL suffix

ClickCease + WhatConverts → Google Ads tracking template

ClickCease owns Tracking template; WhatConverts goes in Final URL suffix.

Use this recipe on Google Ads. Open it in the builder to merge, validate tokens, or combine with other tools.

Tracking template
https://monitor.clickcease.com/tracker/?id=YOUR_CLICKCEASE_ID&adpos={adposition}&locphisical={loc_physical_ms}&locinterest={loc_interest_ms}&adgrp={adgroupid}&kw={keyword}&nw={network}&url={lpurl}&cpn={campaignid}&device={device}&ccpturl=YOUR_DOMAIN.com&pl={placement}
Final URL suffix
campaign={campaignid}&content={creative}&keyword={keyword}

How to install

  1. Open Google Ads → AdminAccount settingsTracking.
  2. Paste the redirect into Tracking template.
  3. Paste the second string into Final URL suffix.
  4. Do not merge both into one field — Google applies them together.
  5. Replace placeholders, test, then save.

Why this stack

ClickCease owns Tracking template; WhatConverts goes in Final URL suffix.

This ClickCease + WhatConverts → Google Ads recipe is built for Google Ads with clickcease, whatconverts. Keeping parameters in the correct field (Tracking template vs Final URL suffix) avoids broken redirects and duplicate UTM keys.

Before you go live

  • Replace placeholders such as account IDs, ClickPatrol/ClickCease IDs, and domains.
  • Run the platform URL test and click through to your landing page once.
  • Confirm analytics or call-tracking tools still receive the expected query parameters.

Need a variation? Open this stack in the template builder to merge another tool or validate tokens.

FAQ

Where do I paste the ClickCease + WhatConverts → Google Ads template?

Use Tracking template for the redirect and Final URL suffix for the second string.

Will this break my landing page URL?

Templates that start with {lpurl} or include u={lpurl} / url={lpurl} preserve your final URL. Always run the platform URL test after saving.